Privacy Policy
Last updated: August 2026
Dragonfly Escapes, operated by Sarah Reeves, respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how Dragonfly Escapes collects, uses and protects personal information when you visit this website, contact Sarah or submit a holiday enquiry.
1. Who we are
Dragonfly Escapes is an independent travel business operated by Sarah Reeves.
Sarah works as an independent travel consultant with Azure Indies. Azure Indies provides independent consultants with access to travel products, suppliers, booking systems and tour-operating support. Your relationship with Sarah and Dragonfly Escapes remains your point of contact for your holiday enquiry.
If you have any questions about how your personal information is handled by Dragonfly Escapes, please contact:
Sarah Reeves
Dragonfly Escapes
Email:sarah@dragonflyescapes.co.uk
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2. What information we collect
When you contact Dragonfly Escapes or submit a holiday enquiry, we may collect information such as:
• Your name
• Email address
• Telephone number
• Your preferred destination
• Preferred travel dates
• Number of travellers
• Holiday preferences and requirements
• Approximate budget
• Any other information you choose to provide about the holiday you are looking for
Please only provide sensitive personal information where it is necessary for your travel arrangements.
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3. How we use your information
We use your information to:
• Respond to your holiday enquiry
• Understand what you are looking for
• Research and recommend suitable holidays
• Prepare quotations and travel options
• Communicate with you about your enquiry
• Arrange or assist with travel bookings where you ask us to do so
• Provide support before, during or after your booking
• Meet applicable legal and regulatory requirements
We will only use your information where there is a legitimate reason for doing so.
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4. Azure Indies and travel suppliers
As Sarah is an independent travel consultant working with Azure Indies, information provided to Dragonfly Escapes may need to be shared with Azure Indies, Azure Luxury Hotel Collection Ltd and relevant travel suppliers or partners where this is necessary to research, quote, arrange or manage your holiday.
This may include information such as your name, contact details, travel requirements, dates, destination preferences and other information needed to arrange the travel services you have requested.
Depending on your holiday, information may also need to be shared with relevant suppliers such as airlines, hotels, accommodation providers, tour operators, transport providers and other companies involved in providing your travel arrangements.
Azure Indies states that its independent consultants retain their own clients and client relationships, while Azure provides the supporting travel platform, suppliers and tour-operating infrastructure.
Once information is passed to another organisation for the purpose of providing your travel arrangements, that organisation may also process your information under its own privacy policy and data protection responsibilities.
Where appropriate, you will be provided with any additional privacy information relevant to your booking.
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5. Our lawful basis for using your information
We will only process your personal information where we have a lawful basis under applicable UK data protection law.
Depending on the circumstances, this may include:
Taking steps at your request before entering into a contract — for example, when you ask Sarah to research or quote for a holiday.
Contractual necessity — where information is required to arrange or manage a booking you have requested.
Legal obligation — where we are required to process or retain information by law.
Legitimate interests — where processing is necessary to respond to enquiries, operate Dragonfly Escapes and provide our services, provided this does not unfairly affect your rights.
6. How long we keep your information - We will only keep personal information for as long as it is reasonably necessary for the purpose for which it was collected, including any legal, accounting or regulatory requirements.
When information is no longer required, it will be securely deleted or disposed of where reasonably possible.
Where information is transferred to Azure Indies, Azure Luxury Hotel Collection Ltd or another supplier as part of a booking, that organisation may retain information in accordance with its own applicable policies and legal obligations.
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7. Keeping your information secure
We take reasonable steps to protect your personal information from loss, misuse, unauthorised access, alteration or disclosure.
However, no method of transmitting information over the internet or storing information electronically can be guaranteed to be completely secure.
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8. Your rights
Under UK data protection law, you may have the right to:
• Request access to the personal information we hold about you
• Ask us to correct inaccurate or incomplete information
• Ask us to delete your information in certain circumstances
• Ask us to restrict how we use your information in certain circumstances
• Object to certain processing of your information
• Withdraw consent where we rely on consent as our lawful basis
To exercise your rights, please contact:
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9. Marketing
Dragonfly Escapes will not use your personal information to send you marketing communications where consent or another lawful basis is required unless that lawful basis exists.
Where we rely on your consent, you can withdraw that consent at any time.
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10. Cookies
This website may use cookies that are necessary for the website to function correctly.
At present, Dragonfly Escapes does not intentionally use additional advertising or analytics tracking such as Google Analytics or Meta Pixel.
If this changes in the future, this Privacy Policy and, where necessary, the website’s cookie settings will be updated accordingly.
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11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to the website, our services, the way we process information or applicable legal requirements.
The latest version will always be available on this website.
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12. Complaints
If you have a concern about how Dragonfly Escapes has handled your personal information, please contact Sarah first:
You also have the right to complain to the Information Commissioner’s Office (ICO) if you believe your personal information has been handled unlawfully.
The ICO is the UK’s independent regulator for data protection.
Dragonfly Escapes
Operated by Sarah Reeves